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Round-Up Unveils New Logo for Centennial

Centennial Logo


PENDLETON —The Pendleton Round-Up Board of directors has selected a winner in it’s Centennial Logo Contest. Pendleton resident Deborah Wagner, who works in marketing for Vancouver, WA based Prestige Care used her marketing experience to design the winning logo.

"I was surprised," Wagner said. "It had been such a long time I assumed someone else won."

Wagner beat out 14 other applicants in a competition the Round-Up Board of Directors put on last spring. They accepted applications from April to July of last year and Wagner was announced the winner in January.

Chairman of the Round-Up’s centennial committee, and Round-Up director Tim Hawkins says the logo will be well publicized.

“We’re going to put it on everything,” he said. “We’ve got many plans for our 100th anniversary, and this is the tip of the iceberg.”

Prior to the centennial year, the logo will go on letterheads and stickers, but come 2010, it'll start showing up on all sorts of merchandise.

The Pendleton Round-Up and Happy Canyon is held the second full week of September in Pendleton, Ore. The Round-Up began in 1910 and is recognized as one of the oldest and most prestigious rodeos in the world and won the Professional Rodeo Cowboys Association’s 2003 Large Outdoor Rodeo Committee of the Year Award. The Happy Canyon Night Show is a colorful display of Indian pageantry and tradition and takes place every night of Round-Up. A week full of activities, including parades, concerts, PBR bull-riding competition, barbecues, dances, gambling and numerous other events begin Saturday, Sept. 8th and continue through Saturday, Sept. 15th. For more background information about the Pendleton Round-Up, Happy Canyon Night Show and its many ancillary events, visit www.pendletonroundup.com.
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